PRIVACY POLICY

Effective Date: September 5, 2026

At Lerma System Co., we respect your privacy and are committed to protecting the information you provide when you visit our website, contact us, book a consultation, start a free trial, or use our services.

This Privacy Policy explains what information we may collect, how we use it, how we protect it, and the choices you may have regarding your information.

By using our website or submitting your information to us, you acknowledge the practices described in this Privacy Policy.

INFORMATION WE COLLECT

We may collect information that you voluntarily provide to us when you:

Submit a contact or inquiry form
Book a consultation or strategy call
Request information about our services
Start or request a GoHighLevel free trial
Subscribe to communications
Contact us by email, phone, or other communication channels
Purchase or request our services

Depending on how you interact with our website, the information we may collect can include:

Personal Information

First and last name
Business or practice name
Email address
Phone number
Business information
Website or social media information
Information you provide about your business needs or challenges

Automatically Collected Information

When you visit our website, certain information may be collected automatically, such as:

IP address
Browser type
Device type
Operating system
Pages visited
Date and time of visits
Referring website
General website usage information

We only collect information that is reasonably necessary for the purposes described in this Privacy Policy.

HOW WE USE YOUR INFORMATION

We may use the information we collect to:

Respond to your inquiries
Schedule and manage consultations
Provide requested services
Provide information about our services
Help you start or access a GoHighLevel free trial
Communicate with you about your inquiry or account
Deliver and improve our services
Customize your experience
Manage client onboarding
Send relevant business communications
Improve our website, systems, and user experience
Understand website usage and performance
Prevent fraud, misuse, or unauthorized activity
Comply with applicable legal and regulatory requirements

We do not intend to use your information for purposes unrelated to your interaction with Lerma System Co. without appropriate notice or, where required, your consent.

COOKIES AND TRACKING TECHNOLOGIES

Our website may use cookies and similar technologies to improve functionality, understand website usage, and enhance your experience.

Cookies are small data files that may be stored on your device when you visit a website.

We may use cookies for purposes such as:

Remembering preferences
Understanding website traffic
Measuring website performance
Improving website functionality
Supporting marketing and analytics activities

Some cookies may be provided by third-party services used on our website.

You may be able to control or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of some parts of our website.

COMMUNICATION

When you provide your contact information, you may receive communications from Lerma System Co. related to your inquiry, consultation, services, account, or other information you have requested.

Depending on your interaction with us, communications may include:

Email
SMS or text messages
Phone calls
Appointment reminders
Service-related notifications
Follow-up communications
Marketing communications, where permitted

You may opt out of certain marketing communications at any time by following the unsubscribe instructions included in an email or by contacting us directly.

For SMS communications, you may also be able to opt out by replying with the applicable opt-out keyword, such as STOP, where supported.

Please note that opting out of marketing communications does not necessarily stop important transactional or service-related communications.

THIRD-PARTY SERVICES

Lerma System Co. may use third-party platforms and service providers to operate our website, manage leads, communicate with users, process appointments, provide analytics, and deliver our services.

These services may include platforms such as:

GoHighLevel
Website hosting providers
Email and communication providers
Scheduling and calendar platforms
Analytics providers
Payment processors
Advertising and marketing platforms

Third-party providers may process information according to their own privacy policies and terms.

We encourage you to review the privacy policies of third-party services before providing information through their platforms.

We do not sell your personal information simply because you interact with our website or use our services.

DATA SECURITY

We take reasonable administrative, technical, and organizational measures designed to protect the information we collect from unauthorized access, disclosure, alteration, or destruction.

However, no website, online system, electronic transmission, or storage method can be guaranteed to be completely secure.

While we take reasonable steps to protect your information, we cannot guarantee absolute security.

If we become aware of a security incident involving your personal information and applicable law requires notification, we will take appropriate steps to respond and provide notice as required.

YOUR RIGHTS

Depending on your location and applicable privacy laws, you may have certain rights regarding your personal information.

These may include the right to:

Request access to information we hold about you
Request correction of inaccurate information
Request deletion of certain personal information
Request information about how your information is used
Withdraw consent where processing is based on consent
Opt out of certain marketing communications
Request restrictions on certain processing activities
Object to certain uses of your information
Request a copy of certain information in a portable format

These rights may vary depending on applicable laws and circumstances.

To make a privacy-related request, please contact us using the contact information provided below.

We may need to verify your identity before completing certain requests.

CONTACT INFORMATION

If you have questions, concerns, or requests regarding this Privacy Policy or how your information is handled, please contact:

Lerma System Co.

Email: [Insert Business Email]

Website: [Insert Website URL]

Business Address: [Insert Business Address, if applicable]

For privacy-related requests, please include enough information for us to understand your request and respond appropriately.

POLICY UPDATES

We may update this Privacy Policy from time to time to reflect changes to our business practices, website, services, technology, or applicable legal requirements.

When we make changes, we will update the Effective Date at the top of this page.

We encourage you to review this Privacy Policy periodically to stay informed about how we handle your information.

Your continued use of our website after an updated Privacy Policy is posted may constitute acceptance of the updated policy to the extent permitted by applicable law.